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Health

Healthcare & Medical Explainer Videos

Confidence & reassurance

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Cultivate confidence with a healthcare explainer

In the field of healthcare, it's incredibly important that any communications are super clear and instil reassurance. There can be no room for misunderstandings. Together, we guide you through a process to ensure we're crystal clear on what you need to say and who we're talking to. Our goal is to create an healthcare animated explainer video that is precise in its message, and engaging in its delivery.

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What our clients say

Every project is unique, and every client different. For us, getting the most out of your video means making the creative process effective and highly enjoyable.

Our heathcare explainer process

We’ve built a rock-solid healthcare explainer video process with collaboration at its core. First, we make sure we're clear on your goals, message and the audience we need to engage. Then we guide you through creative milestones designed to ensure you're clear on what is being produced and how it'll all come together.

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We tailor video around your
marketing goals

Explainer videos are undoubtedly an effective tool for engaging your audience, although there are other video marketing assets worth considering too. The closer the video aligns with your objectives, the greater the success you'll experience. Explore other video types that can help you achieve higher engagement across your marketing mix.

Heathcare explainer video FAQs

If this is the first time you're producing a healthcare animated explainer video, then getting answers to all your questions is crucial. We cover everything from rights to time frames, so you're clear on all aspects of production before diving in.

How much does a HR explainer video cost?

Largely, it comes down to your personal preferences. Your brand guidelines will give us a good indication for the creative direction, and thus the required budget. But nothing beats getting a firm grasp on your expectations. For example, 3D typically costs more than 2D, and characters more than iconography based animation. We've created a handy guide that includes different types of videos, along with how much they cost to produce. Head over to our contact us page.

What types of healthcare explainer are there?

The three most common types tend to be 2D, 3D and stock footage. Or a combination of any of those. There are specific stylistic approaches and animation types, such as vector, cell or isometric, but we'll get into the weeds of technicals if we go there. What's essential is that we're clear on your brand guidelines, personal preferences (videos you like and don't like), and the budget level you're most comfortable with.

Who owns the rights to my healthcare explainer?

Upon sign-off, you'll own the copyright for your healthcare explainer video. It's automatically transferred over to you. If you wish to use the raw assets for other marketing purposes, just let us know and we'll send them over to you.

What channels can I use my healthcare explainer on?

We'll provide you with a .mov, or .mp4 file, which you can upload to any platform you wish. For social platforms, we suggest optimising media specifically for these channels.

How much does a healthcare explainer video cost?

You'll find prices will vary from just a few hundred to double digit thousands. For a full-service agency, that is one that has core skills in all areas of production - from script to sound design, expect from £10k upwards. The style, animation approach, and length will all be factors that influence cost too.

How long is the healthcare explainer process?

6-10 weeks from the initial Discovery call through to final sign-off. If you have lots of stakeholders, and require more time to review creative, then expect the latter end of this scale. At the start of the project, we'll produce a schedule outlining all the key dates, so you'll always know where you're at, what to expect next, and when.

What's the process for a healthcare explainer?

We've designed a rock-solid process for healthcare explainer videos, designed around milestones to ensure you'll be clear on our thinking and how that translates into the creative output. At every stage, we'll collate your feedback, implement and gain sign-off before moving onto the next stage.

Where will I be able to use my video?

Wherever you like. Depending on the brief, there may be licensing considerations — for example, music or voice-over rights can vary for paid ads. Beyond that, we recommend tailoring your animated explainer video to the platforms you’ll use most. For instance, creating short social snippets alongside the main video maximises impact.

How long does animated video production take?

Most animated explainer videos take 6–8 weeks from kick-off to final delivery, covering scripting, storyboarding, animation, and revisions. Need it faster? We can streamline the process to meet tighter deadlines. Here is a strategic guide and full overview of the explainer video production process.

How much do your video production services cost?

This is one of our most common questions. To make things simple, we’ve created a full explainer video cost guide with examples and price ranges. As a benchmark, a professional explainer video production typically starts from £10K–£25K+.

Do you adapt media for social media?

Yes. In Discovery, we’ll explore how you plan to use your video. For explainer video production, we often create short looping snippets for social media, which tend to outperform posting the full video. We’ll recommend the best mix depending on your audience and platforms.

Do you handle every aspect of production, inc scripting?

Absolutely. As a full-service explainer video company, we manage every stage — from concept and scripting to animation and sound design. Our collaborative process means the final video reflects your brand while delivering results.

How many amends do I get?

As many as you need. Unlike many production companies that cap revisions, we ensure you’re happy at every stage of the explainer video production process. The only caveat: once a stage is signed off, reworking it later may incur extra costs. Thanks to our process, this is rare.

Do you offer video translations for international audiences?

Yes. From the very outset we'll establish if you intend to use the media internationally. For these audiences, we'll want to ensure the script doesn't include any colloquialism or phrases only UK audiences will understand. We'll translate the script into your chosen language and provide you with VO samples. We'll then retime the video to perfect match the intended script pacing.

What are the most effective uses of Explainer Videos?

Explainer videos are versatile. They’re most effective at boosting website conversion rates, but a single explainer video production can also fuel social media campaigns, sales decks, onboarding, and even fundraising. The best results come from a strategy tailored to your goals.

What is a Brand Story?

You can think of a Brand Story like a brand proposition in story form. Where Explainer Videos demonstrate core features/benefits, Brand Stories paint a brand's vision and mission. What did your brand set out to change in the world? And why does this excite your audience? A good Brand Story makes a brand more human.

How do you create high video engagement?

High engagement starts with clarity: what do you want to achieve, who do you want to attract, and where will the video live? Our approach ensures every part of production — concept, script, visuals, animation, and sound — pulls in the same direction. That’s how our explainer video productions drive results. Here is a deep dive into how we create explainer videos people want to watch.

What types of video do you produce?

While explainer videos are our specialty, we also produce commercials, brand stories, social ads, and PR campaign content. Many formats — like animated infographics, 2D/3D animation, and motion graphics — sit within these categories. As an explainer video company, our goal is always the same: create content that engages and performs.

What makes your production process rock-solid?

In our initial Discovery session, we build a firm foundation for all the creative stages to follow. We get clear on what needs to be communicated, your brand guidelines, and the audience we want to engage. Each stage in the production process has been designed with collaboration in mind - and we talk you through our thinking, capture your feedback and upload new versions on a specialist collaborative platform. Most importantly, you'll always know what to expect and when.

What's it like working with you?

Simply wonderful. Our clients often say the process is as enjoyable as the outcome. We believe video production should be a creative partnership, where your goals and our expertise combine to produce explainer videos that perform — and a process you genuinely enjoy.

How long does it take to make an animated explainer video?

Typically, our animated explainer videos take 4–6 weeks from concept to delivery. This timeline accommodates scripting, storyboarding, animation, and revisions. If you have a tight deadline, we’re adept at streamlining the process to meet your needs.

Just fishing?
Get our guide

Our guide includes questions for your video brief, the creative production process and a flavour of how much different types of film and animated video production costs.

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